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For most of human history, we effortlessly consumed (nose-to-tail) the things we needed for strength, health, and happiness. Like the fertile ground that we once walked upon, we were a natural extension of this earth — always grounded... always connected. In the modern world, we unknowingly struggle to fulfill our nutritional needs to support and sustain a vibrant, disease-free life. We are now part of a world where our fertility, hormone, immune, skin, and post partum health is ailing. The solution is to address the root cause with dietary, lifestyle, and behavioral choices while nourishing and supporting our bodies and brains with proven anthropological ways that are backed by modern science... this includes the consumption of Grass fed Beef Placenta.


Our ancestors intuitively knew where to find good medicine. They were in constant connection with the animal and plant kingdoms. They were able to deeply understand the transformative cycles of birth, growth, and death through observation and their own inner knowing. They could sense something profoundly rejuvenating within the placenta that would lead even herbivorous animals to consume their own afterbirth. It’s no wonder that our early ancestors were also consuming this nourishing super-organ when they had access to it. Dietary, medicinal, and spiritual uses of both animal and human placenta in prehistoric civilizations was already well established as early as the ancient Egyptians. 



Made up of the fetal membranes, amniotic sack, and umbilicus, the placenta supports the growth of a fertilized egg into a fully-formed infant. A fertilized egg emerges from the fallopian tube as a group of rapidly dividing cells called the embryo. When the embryo reaches the uterine wall several of these cells embed themselves into mother’s tissue. These cells will grow into the placenta, while the cells that remain inside the uterus will become the fetus. 

Technically, the placenta does not belong to the mother. Her body may create it, but it is part of the developing child. It is made up of 50 percent genetic material from the father. Created from just sperm and egg, the placenta develops without any nerve cell. That means that the placenta functions on its own without being controlled by the mother’s brain... Incredible!

In order to support the growing baby the placenta is able to perform the tasks of multiple organs. It can essentially function as the baby's lungs to supply oxygen, kidneys to filter out waste, and as the gastrointestinal and immune systems by delivering nutrients and antibodies. It also functions as the baby's endocrine system, secreting hormones including estrogen, progesterone, and growth factors (IGF-1). These hormones and endorphins also help to keep the mother’s stress level in balance. With such an elegant design in form, function and fitness, it's clear as day that we need to bring this wise tradition (i.e. consuming placenta) back home.

The placenta supports both mother and child during pregnancy and postpartum as well. During birth, a mother will lose about 10% of her body’s blood supply (blood loss during cesarean section births can be significantly more). Consuming placenta benefits a new mother by supplying her with heme iron, amino acids, essential fats, stem cells and growth factors. Our functional healthcare practitioners have reported that mothers who consume placenta after birth bleed significantly less, have an elevated mood, and more energy.

  • Nutritional support for after birth
  • Postpartum support: mood, milk production, energy
  • Nursing mothers
  • Menopause
  • Dry skin / skin elasticity


Organs and glandulars were a staple of our early ancestors' diets as the ultimate superfood, for good reason. It turns out, this nourishing tradition is backed by science... "Radioisotope labeling studies in animals have shown conclusively that, when eaten, organs and glands selectively travel to the corresponding organs and glands in high concentrations. This research, done at the University of Scotland in Edinburgh, lends credence to the ancient practice of eating animal organs to help ensure health in one’s corresponding organs..." - Dr. Ron Schmid, ND.*

Placenta is rich in heme iron, vitamins D3, B6, B12, E, selenium, stem cells, growth factors, cytokines, and hormone cofactors. The daily requirements for these essential vitamins and minerals increase during pregnancy, and each plays an important role in speeding postpartum healing, stimulating lactation, and supporting overall health.


Grassfed Placenta is a rich source of bioavailable heme iron. For women, there is a clear link between low iron status and poor pregnancy outcomes... such as low birth weight, preterm birth, and miscarriages. Iron requirements during pregnancy are considerably higher than usual; yet, over 20% of women in developed countries enter pregnancy with extremely low iron stores, with figures in developing countries likely even higher.

Depending on whether we are female or male, we have about 2-4 grams of iron in our bodies. Iron comes in two forms: heme and non-heme. More than 95% of functional iron in the human body is in the form of heme. Heme iron is only found in animal food sources (muscle meat, organs, blood, etc.). Non-heme iron is found in plant foods like whole grains, nuts, seeds, legumes, and leafy greens. Heme iron is more bioavailable (absorbed more efficiently) than non-heme iron, thus the body is more likely to absorb iron from animal products than iron derived from plant foods.


Other than the skin, liver, and kidneys, the only other organ which metabolizes vitamin D is the placenta, where it is synthesized into the active metabolites involved in bone growth and fetal development.

For pregnant women and those planning to become pregnant, vitamin D is of particular importance as it helps to mitigate glucose regulation, develop healthy bones and even helps to tone the uterus – helping the uterus to contract properly during labor. For women suffering from polycystic ovarian disease, vitamin D is helpful as it offers beneficial effects on insulin resistance.

For the good of your placenta and growing baby too, get your daily dose of midday sunshine and enjoy vitamin D-rich foods like pastured animal fats (including our bone and marrow, and Tallow) and raw grass-fed dairy. One tablespoon of fish eggs supplies even more Vitamin D3 than a midday dose of daily sunshine! This is the vitamin D3 boost that the Inuit and traditional mountain-dwelling tribes of South America used to feed children, pregnant women, and their elders when sunlight was not a readily available option.


Several B-vitamins help the body metabolize fats, proteins, and carbohydrates. They also help the nervous system function properly and are necessary for a healthy liver, skin, hair, and eyes. Grass Fed Placenta is a whole food supplement that is rich in B vitamins, which support fundamental health, positive mental outlook, iron status, immune function, and cardiovascular health.(5)

B6 (pyridoxal)

Grass fed beef organs, including liver and placenta, are some of the richest sources of bioavailable vitamin B6, which is an important catalyst for over 100 different reactions in your body. (6) Pregnant women with low levels of B6 are at high risk to suffer preeclampsia or eclampsia, which is usually also associated with folate and vitamin D deficiency.(7) Vitamin B6 is also an ingredient for all three of the important neurotransmitters in the brain: dopamine, norepinephrine, and serotonin. Imbalances of these neurotransmitters are connected with specific symptoms of major depressive disorder and may also contribute to postpartum depression.(8) The human body neither produces nor stores vitamin B6 so it is essential to get enough in your diet every day by eating grass fed beef liver, pasture-raised poultry, wild-caught seafood, and whole food supplements like Grass Fed Placenta.

B12 (cobalamin)

Vitamin B12 works synergistically with folate to synthesize DNA and red blood cells. It assists in the production of myelin, which protects your nerve cells (neurons) and regulates nerve impulse transmission.(9) Vitamin B12 deficiency during pregnancy is associated with neural tube defect (NTD) and preterm delivery. That said, many other B12 deficiency symptoms that can occur in anyone including anemia, cognitive decline, memory loss, brain fog, depression, cardiovascular problems, peripheral neuropathy (numbness, tingling, burning in the hands, legs, and feet), impaired immune function, infertility, developmental and learning disabilities. Unfortunately, B12 deficiency is often missed by physicians and diagnosed as Alzheimer’s disease and multiple sclerosis.

A common myth among vegetarians and vegans is that it’s possible to get B12 from plant sources like seaweed, fermented soy, spirulina, and brewer’s yeast. The truth is, there are almost no vegan sources of vitamin B12. Nearly all seaweed tested has been revealed to contain vitamin B12 analogs (that is, chemically similar) called cobamides that actually block the intake of—and increase the need for—true B12.(10)

B12 is also known as Cobalamin because it contains the trace element cobalt. Cobalamin is produced in the gut of animals and is found almost exclusively in animal foods. Some of the best sources of B12 are liver, clams, oysters, mussels, fish eggs, octopus, crab, lobster, beef, lamb, cheese, and eggs. We can avoid all forms of anemia, cognitive decline, cardiovascular and immune issues simply by consuming the foods of our ancestors.


Selenium deficiency is a modern health issue...common in people worldwide who are dependent on food grown in low-selenium soil, and also those with digestive disorders, HIV, or who are undergoing dialysis. A high serum level of selenium has been shown to decrease the risk of breast cancer, lung cancer, esophageal cancer, gastric cancer, and prostate cancer. So you don’t want to mess around with not getting enough.

Due to farming practices, soil conditions, and climate, plant-based sources of this essential mineral are notoriously random, with the actual amount of selenium ranging from 11% to 288% of the recommended daily amount in one study of Brazil nuts. Even in deficient environments, all animals have homeostatic systems to regulate the amount of selenium and other micronutrients in their organs. Grassfed Placenta is an ideal candidate for a bioavailable whole food dietary source of selenium.


The ingestion of placenta produces pain-relieving effects in mammals. According to a recent study, this is due to the ‘Placental Opioid-Enhancing Factor’ (POEF) which is present in the placenta of humans and related species.

To be fair, the native inhabitants of North and South America and Ancient Egyptians would not be very impressed with these “modern medical breakthroughs.” Whether the molecular mechanism was perfectly understood is purely academic, our ancestors knew all about the pain-relieving qualities of high-quality animal placenta for thousands of years.


CRH is secreted by the hypothalamus and placenta to release hormones and endorphins which work together to reduce stress and elevate mood. The hypothalamus in the brain is the only source of CRH for most women and all men. During pregnancy, however, the placenta begins to release large amounts of a special kind of CRH to keep the expectant mother’s stress hormones in balance. The placenta increases CRH production three-fold during the late stages of pregnancy. Following childbirth, the placenta retains a large amount of CRH, however, the mother’s level now drops to below normal. This is important because CRH stimulates the production of both cortisol and β-endorphin, the latter binds with opioid receptors to elevate mood and relieve stress. Cortisol releases stored glucose, stimulates fat metabolism from adipose tissue and modulates the immune system to maximize the healing response. CRH seems like a good candidate for why consuming placenta may have a positive effect on postpartum depression and stimulating healing after childbirth.


Vitamin E is a fat-soluble antioxidant that is essential for the production and maintenance of healthy skin. Consuming Vitamin E rich foods provides our sebum with the raw materials to hydrate and nourish our skin. It's interesting to note that topically applying nourishing fats, like Pure Marrow, can also supply the skin with specific vitamin E forms that we don't absorb when we eat them.

According to the National Institutes of Health, Vitamin E is a powerful antioxidant that may help reduce free radical damage and slow the aging process of your cells. Vitamin E can also absorb the energy from ultraviolet (UV) light. It plays an important role in photoprotection, preventing UV-induced free radical damage to skin.


Grass fed liver holds the nutritional keys to overall health as it is particularly rich in vitamin A, B12, K2, choline, folate, riboflavin and many other powerful nutrients that most people are deficient in.

Vitamin A is one of several fat-soluble activators necessary for the assimilation of minerals in the diet and its many functions include forming and maintaining healthy teeth, skin, mucous membranes, skeletal and soft tissues. Vitamin A also plays a key role in the function of the unborn child’s immune system and is vital for the healthy development of the unborn child's vision, in addition to other organs and the fetal skeleton.

VITAMIN K2 is one of the fat-soluble activators, a super nutrient that enables our bodies to absorb and utilize all of the minerals from the foods we eat. Unsurprisingly then, Vitamin K2 is essential for conception, fetal development and hormone production. "It is possible to starve for minerals that are abundant in the foods eaten because they cannot be utilized without an adequate quantity of the fat-soluble activators.” - Weston A. Price.

Choline plays a crucial role in placental development and exponential fetal organ growth. Choline also supports tooth development, as well as brain development, and significantly decreases the chances of cognitive dysfunction.

High quality desiccated beef liver supports our fertility as well as our connective tissue systems (skin, hair, gums, ligaments, tendons, etc.), energy metabolism, immune, hormone, heart, and brain health.

Whether from grass fed beef, bison, or lamb, grass fed liver is one of the most nutrient-dense, health promoting foods you could possibly eat. Our genome has evolved with the nourishment of liver since the beginning of time… Hunters all over the world, for uncounted thousands of years, would first eat the raw livers of the animals they killed. Lions and other predatory animals will also eat the liver first.

  • Pasture Raised In New Zealand
  • Absolutely No Fillers (or) Flow Agents
  • 100% Freeze Dried & Non-Defatted
  • Third Party Tested For Purity
  • Allergen Free

 New Zealand

 — Our product is 100% sourced in New Zealand. In agricultural circles and fisheries, it's known that the clean air and water, green pastures, and animal husbandry is at a higher level —

 Ultra Pure

— Our product is 100% pure... This means that you won't see any of the extra stuff that most supplement companies include to save time and money (stearates, silica, etc) —

 Freeze Dried

 — Our product is 100% freeze dried in contrast to the heat processed varieties. This means that you get more of the heat sensitive vitamins, minerals and co-factors that make organ meats so incredibly nourishing —


 — There has never been a case of mad cow disease in New Zealand. BSE (mad cow disease), scrapie and other known TSE’s do not occur in New Zealand. A national surveillance programme is in place to provide comprehensive monitoring —


New Zealand seems like it was made for raising healthy animals. Its location and climate produce pristine conditions for cattle, sheep, and fish. The farmers and fishers have uncanny expertise handed down for generations. New Zealand is unique among meat-producing regions in the world because its climate is moderate so the grass in the pastures grows fresh and grows green year-round which means the cows and sheep can eat the food that’s healthiest for them every day of the year. 

Our nose-to-tail product line is always from grassfed, inspected animals born and raised without the use of pesticides, hormones or antibiotics. Health of livestock used for manufacturing in New Zealand is closely monitored by a world leading biosecurity system that is second to none, and is a global exemplar. Strict government licensing, auditing and certification procedures mean that our genuine New Zealand freeze dried products can be used with complete confidence in their origin, safety and efficacy. Freeze-drying preserves the heat sensitive vitamins, minerals and co-factors of components leaving the nutrients in the same balance as found in nature.

We care deeply about each and every aspect of our "seed to supplement" way of life... great love and gratitude goes out to the souls of our animal brethren, such beautiful creatures that were sacrificed so that we could be nourished.

* Our product line is 100% additive-free. Absolutely no stearates, lubricants, binders, fillers or flow agents... except with our Bone Marrow (see Other Ingredients) *


  • Serving Size: 6 Capsules
  • Servings Per Container: 30


  • New Zealand Grass Fed Placenta (Bovine) 1500MG
  • New Zealand Grass Fed Liver (Bovine) 1500MG 

 OTHER INGREDIENTS: Gelatin Capsules

SUGGESTED USE: Six capsules daily or as directed by a healthcare professional.



  • Heme Iron, Zinc & Copper
  • B-Vitamins: B6 (pyridoxal) & B12 (cobalamin)
  • Vitamin D3
  • Essential Trace Minerals Selenium & Calcium
  • Hormone-Releasing Neuropeptides, Cofactors & Precursors
  • Placenta Specific Proteins, Stem Cells & Hormones (Prolactin and Oxytocin)
  • Molecular Biodirectors — DNA Blueprints To Build and Repair Healthy Tissue


  • Nursing and Postpartum Health*
  • Positive Mental Outlook & Mood*
  • Immune System, Asthma, Eczema & Allergies*
  • Hormone Health & Menopause*
  • Pain Management
  • Nervous System & Cognitive Functions

Our Grass Fed Placenta is a whole food dietary supplement that provides 100% pure grass fed bovine placenta and liver. The suggested use of this supplement is to take 6 capsules per day (even though it technically is food) or as directed by a healthcare professional — for added support, the dose can be doubled. If consuming more than six capsules at once, the doses should be separated by at least three hours to improve tolerability.



Most customers tolerate our supplements without incident; however, approximately 5 to 10% of customers (usually with an autoimmune condition) may experience a detoxification reaction. Detoxification reactions go by many different names including healing reactions, healing crises, cleansing reactions (or) Herxheimer reactions with hallmark symptoms of nausea, headache, lethargy, dizziness and other flu-like symptoms. In this instance, detoxification reactions are generally an indication that detoxification pathways in the body are back online... cells suddenly have an opportunity to release an even greater than normal quantity of stored toxins, metabolic wastes, pathogens and unwanted material. 

A detoxification reaction is more likely to occur when starting with the full suggested serving size of 6 capsules per day. If you know that you are sensitive to supplements and/or you have an autoimmune condition, you may wish to start slow when adding this product to your current regimen. Tolerability can be greatly improved by starting with just 1 (or) 2 capsules a day and increasing by just 1 capsule every couple of days — this method may take a full two weeks to achieve the desired serving size of 6 capsules per day.

For customers that are highly sensitive to supplements and/or have an autoimmune and/or methylation SNPs, I suggest that you "play it safe" by introducing just one new capsule per week. In other words, just 1 capsule during the 1st week... 2 capsules during the 2nd week... 3 capsules during the 3rd week and so on... yes, this will take some time to reach the suggested dosages but this greatly helps to ensure tolerability of this deep nourishment so that it has a chance to do good.

* FDA STATEMENT: These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.



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